Retail is the process of selling consumer goods and/or services to customers through different channels of dispensation to earn a profit. Demand is created through diverse target markets and promotional tactics, satisfying consumers’ wants and needs through a framework of supply chain. The Indian retail industry is the largest among all the industries, Adjudging for over 10% of the country’s GDP & around 8 % of the employment . The Retail Industry in India has come forth as one of the most dynamic & fast paced industries with several players entering the market, but all of them have not yet tasted success because of the heavy initial investments that are required to break even with other companies & to compete with them. The Indian retail industry is moving slowly its way towards becoming the next blast industry. A large young working population with an age of 35 years , nuclear families , increasing working women population & dawning opportunities in the sector of service is going to be the prominent factors in the growth of organizes Retail sector in India.
